Ralph Lauren has reported better-than-expected results for its fourth quarter and full fiscal year 2025, confirming the solidity of its strategy and the enduring appeal of its brand.
Dynamic year-end driven by global growth
Fourth-quarter sales totaled $1.7 billion, up 8% on a reported basis and 10% at constant exchange rates. Growth was particularly strong in Europe, where sales jumped 12% (16% at constant exchange rates), driven by strong online and in-store performance. In Asia, growth reached 9% on a reported basis, underpinned by an increase of over 20% in China. North America reported a 6% increase, driven by growth in comparable sales, both in physical stores and on digital platforms.
Overall same-store sales growth worldwide came to 13% for the quarter. The continuing rise in average selling price reflects stronger pricing power, fuelled by a better-valued product offering, optimized geographic positioning and a reduction in promotions.
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Read also > Ralph Lauren exceeds expectations for Q3 and redefines 2025 guidance
Featured photo : © Ralph Lauren
