LVMH has announced a partnership with Japanese textile manufacturer Hosoo, as part of its Métiers d’Arts division. A few months after announcing its collaboration with denim manufacturer Kuroki, the French group intends to strengthen its positioning in the land of the rising sun.
On November 9, LVMH Métiers d’Art announced it was expanding its portfolio of partners by joining forces with historic silk fabric manufacturer Hosoo, supplier to luxury houses (Chanel, Dior) and grand hotels (Bulgari, Ritz).
Founded in 2015 with the aim of creating a “corps de métier unique in the world” as well as an “ecosystem around exceptional crafts and materials“, LVMH Métiers d’Art is a division of the luxury leader focused mainly on textiles, ready-to-wear, leather or exotic skins. It brings together seventeen specialized suppliers and generates sales of seven hundred million euros.
Last April, Kuroki, a Japanese denim specialist, also joined the Métiers d’Arts division, which at the beginning of the year opened an entity specially dedicated to Japanese know-how. LVMH, which has recorded a 7% increase in sales in the Japanese archipelago since the start of the year, is keen to strengthen its presence there.
A partnership focused on innovation
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Front Picture : © LVMH Métiers d’Art