The world’s leading beauty company once again posted respectable growth in the first three months of the year. But while China was a pleasant surprise, the outlook is clouding over in the United States.

 

L’Oréal continues to navigate a complicated geopolitical and economic environment. But the world leader in beauty has not been spared by the turbulence in the US…

 

The French group has just announced sales growth of +4.4% on a reported basis (+3.5% on a comparable basis) to €11.7 billion in the first quarter of 2025. This is a slight slowdown compared to 2024, when sales grew by 5.6% (as reported) and in the fourth quarter (+4.5%). However, it is better than the Visible Alpha consensus, which was forecasting a 1.3% increase on a comparable basis.

 

United States tougher than expected

 

“In a particularly difficult and volatile operating environment, L’Oréal started the year with growth in line with our forecasts. There were some good and some less good surprises: the United States is tougher than expected, while China is slightly better than anticipated. Europe is once again our leading contributor to growth and emerging markets remain dynamic,“ commented Nicolas Hieronimus, CEO of L’Oréal.

To continue reading this article, subscribe or log in to your account

Discover our plans

Subscribe for 1€

Become an active member of the community of luxury leaders.

Read also > L’Oréal outperforms the market in 2024

 

Featured Photo: Make Me Blush by Yves Saint Laurent featuring Dua Lipa © YSL/L’Oréal Luxe

Picture of Sophie Michentef
Sophie Michentef
Sophie Michentef has worked for more than 30 years in the professional press. For fifteen years, she managed the French and international editorial staff of the Journal du Textile. She now puts her press, textile, fashion, and luxury expertise at the service of newspapers, professional organizations, and companies.
luxus magazine printemps 2025

Luxus Magazine N°10

Available now

Subscribe to our Newsletter

Sign up now to receive sneak previews of our programs and articles!

Launch offer

1 Free Mauboussin fragrance with Digital+Print subscription

Luxus Plus Newsletter