Lingerie: Aubade renews its marketing and collection management teams

Aubade has just appointed Céline Tessier-Vallaud as Marketing & Communications Director and Maia Bresson as Collection Director. The luxury lingerie brand, owned by the Swiss group Calida, is thus affirming its desire to combine creative excellence and strategic ambition, two qualities that both new appointees have demonstrated throughout their careers working for leading names in French lingerie.

 

Management lesson

 

Newly appointed Marketing & Communications Director at Aubade, Céline Tessier-Vallaud has over 20 years of experience in the creative industries (fashion, luxury, beauty and lifestyle, innovation, retail, venues, etc.) in agencies and design studios. She spent 14 years at the Carlin créative trend bureau forecasting agency.

 

Céline Tessier-Vallaud started out at this trend agency in Paris’s 8th arrondissement as a project manager before climbing the ranks to become group manager and then consulting director at Agence 79C, a subsidiary of Carlin specializing in female storytelling.

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Read also > Lingerie: a market revitalized by bra fitting and ultra-sexy styles

 

Featured photo: © Aubade

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Victor Gosselin
Victor Gosselin is a journalist specializing in luxury, HR, tech, retail, and editorial consulting. A graduate of EIML Paris, he has been working in the luxury industry for 13 years. Fond of fashion, Asia, history, and long format, this ex-Welcome To The Jungle and Time To Disrupt likes to analyze the news from a sociological and cultural angle.

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