While the House of the former pop star-turned-businesswoman is still waiting for its new CEO, Victoria Beckham Beauty has appointed a specialist in beauty marketing management, with previous experience at L’Oréal, Chanel and Rose.
Victoria Beckham has a new Beauty CEO.
The fashion brand founded in 2008 by the former Spice girl and wife of soccer star David Beckham, has confirmed the appointment of Lauren Edelman as head of its Beauty division. Based in New York, she replaces Katia Beauchamp, who held the position since August 2022. Prior to this, she co-founded the Birchbox beauty subscription services.
Lauren Edelman had already been responsible for global marketing for Victoria Beckham since May 2023.
Rich experience
In a statement confirming information revealed by WWD, Victoria Beckham confirmed that Lauren Edelman “succeeds Katia Beauchamp, with whom she has worked closely over the past 18 months and who has decided it is time to leave the company to focus on new opportunities”.
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Featured photo: © Victoria Beckham Beauty