The German luxury ready-to-wear group for men and women finished 2024 better than expected. But in a still deteriorated macroeconomic environment, it is cautious about 2025.
Hugo Boss ended the 2024 financial year on an even more positive note than analysts had hoped for.
In the fourth quarter, which ended at the end of December, its sales increased by 6% on a like-for-like basis to 1.249 billion euros, while analysts had expected growth of only +3%, i.e. half as much!
Better than forecast
And over the entire 2024 financial year, turnover increased by 3% to 4.3 billion euros, while the consensus among analysts was only 4.26 billion euros.
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Read also > Hugo Boss revises its annual targets in the face of a deteriorating economic environment
Featured photo: © Hugo Boss
