[Luxus Magazine] Super Bowl 2024: a high-flying spectacle, combining Usher’s show, legendary ads and the presence of the biggest stars

Between the halftime show featuring Usher, the iconic commercials, and the involvement of America’s biggest stars, Super Bowl LVIII once again broke audience records this Sunday, February 11.


The United States’ biggest annual sporting event, the Super Bowl LVIII, was held on February 11, 2024. Founded in 1966, it is the championship final organized by the National Football League, this year featuring the Chiefs of Kansas City against the 49ers of San Francisco.


Hosted at Allegiant Stadium in Las Vegas, the match brought together 60,000 spectators including Beyoncé, Jay-Z, basketball player LeBron James and Taylor Swift, who came to support her partner Travis Kelce playing for the Chiefs. The latter emerged victorious from the match for the third time in five years, scoring 25 points against 22 for the 49ers.


Former President of the United States, Donald Trump, took the opportunity to speak out on his platform, Truth (an alternative to X), about Taylor Swift’s probable support for Joe Biden in the 2024 presidential election. “I signed and was responsible for the Music Modernization Act for Taylor Swift and all other artists. Joe Biden has done nothing for Taylor, and never will. It’s impossible for her to support Joe Biden, the worst and most corrupt president in our country’s history, and be disloyal to the man who made her so much money. Besides that, I like her boyfriend, Travis, even if he’s probably a liberal, and probably can’t stand me!” he wrote on the night of Super Bowl LVIII.


The Super Bowl Halftime Show with Usher


The halftime show has become legendary since Michael Jackson’s participation in 1993, going from “an endless desert of college marching bands and aggravating tributes” (according to Shanna McCarriston of CBS), to a true American show with breathtaking staging.


Read full article on Luxus Magazine by clicking here.

Featured photo : Usher et H.E.R. ©NFL/Apple Music

Picture of Lhou Lagrange
Lhou Lagrange
Curious and dynamic, Lhou Lagrange is constantly in search of new adventures. She is primarily interested in new technologies, social sciences, and geopolitics to decipher societal trends and stay agile. With a versatile soul, she combines her knowledge and skills to serve her young pen.

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