[Luxus Magazine] Moët & Chandon: 280 years of festive bubbles

Since it was founded in 1743, Moët & Chandon has continued to pass on exceptional winemaking expertise and to embody an innovative, pioneering spirit from generation to generation. Moët & Chandon has thus become an internationally renowned champagne brand, transforming this family business into a global symbol of success.

 

It’s said that every six seconds, someone in the world opens a bottle of Moët & Chandon. There’s no doubt about it: inseparable from the world of celebration, bottles of champagne from the French producer are particularly prized.

 

Moët & Chandon has been recognized for its expertise in inventing new ways to celebrate success with champagne. The first emblematic gestures associated with this sparkling beverage were born thanks to the Maison, such as the ritual of breaking a bottle at the christening of a new ship. From the cascades of champagne saluting victories on motor racing circuits to the impressive pyramids of flutes deployed around the world, all these symbols were created by Moët & Chandon. Today, the Moët & Chandon mini-flute and bottles adorned with Swarovski crystals have become must-haves at festive events.

 

 

Claude Moët, the company’s founder in 1743, was the first to embody this spirit, transforming a prestigious regional wine into a sought-after and appreciated beverage. His grandson, Jean-Rémy Moët, who took over the business in 1792, pioneered the internationalization of the brand beyond the old continent, rapidly transforming Moët & Chandon into a global symbol of celebration.

 

The vineyard extends over an impressive 1,190 hectares of rich limestone soil, 50% of which is classified as Grand Cru and 25% as Premier Cru, making it the largest vineyard in the Champagne region. Underground, Moët & Chandon’s cellars are the largest in the region. Stretching over a distance of more than 28 kilometers, they form a labyrinthine network where the wine evolves and transforms under ideal conditions of temperature and humidity.

 

A house steeped in history

 

Did you know that Moët Imperial, the House’s emblematic champagne, owes its name to Emperor Napoleon Bonaparte? Napoleon Bonaparte visited the Moët & Chandon estates in Épernay on numerous occasions, and honored Jean-Rémy Moët with the Légion d’Honneur, France’s highest honor. Legend has it that Napoleon and his troops began the tradition of sabering bottles of Moët champagne to celebrate their victories.

 

 

“I can’t live without champagne; if I win, I deserve it; if I lose, I need it”, declared Napoleon.

 

 

Click here to read the entire article on Luxus Magazine.

Featured photo : ©Moët & Chandon

Picture of Hugues Reydellet
Hugues Reydellet
Hugues Reydellet is a young and passionate journalist whose favorite subjects are economy, culture, gastronomy, but also cars, and sports. With a sharp pen and an insatiable curiosity, Hugues is constantly on the lookout for new hot information to report.
Luxus Magazine Automne/Hiver 2024

Luxus Magazine N°9

Available now

Subscribe to our Newsletter

Sign up now to receive sneak previews of our programs and articles!

Special offer

Subscription from 1€ for the first month

Luxus Plus Newsletter