In addition to their careers in singing, acting and entertainment, they have managed to create a veritable business empire in fashion and beauty. Here’s a closer look at some of the brands run by major stars, from Lady Gaga to the Olsen sisters and Rihanna.
Between make-up lines, cosmetics and ready-to-wear collections, celebrities draw on their experience, their rich network and their community to launch brands that are often impressive success stories. Focus on several success stories from labels that may already have a product in your wardrobe.
The Row by the Olsen sisters
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After galvanising the small screen during their childhood and teenage years in the 90s, Mary-Kate and Ashley Olsen made a radical career change. In 2006, aged 20 at the time, the two sisters decided to launch their own fashion label: The Row. The label’s style was refined, minimalist and comfortable. The clothes are perfectly cut and the fabrics carefully chosen, giving the silhouettes an impeccable fit and a natural chic that’s ideal for everyday wear. Between shop openings, including one recently unveiled in the heart of Paris, awards from the Council of Fashion Designers of America and the acquisition of a stake in the company by Gérard and Alain Wertheimer and the Bettencourt Meyers family, The Row has succeeded in establishing itself in the fashion world, advocating a quiet luxury that is still very much appreciated.
Click here to read the full article on Luxus Magazine.
Featured photo : ©Inez & Vinoodh
