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Coty and Megan Thee Stallion team up to create the fragrance of the summer

Officially launched on July 8, 2026, the Coty Group and American rapper Megan Thee Stallion have teamed up to create a unique fragrance: Hot Girl Summer Eau de Parfum.

 

Following partnerships with celebrities such as Kylie Jenner, Rosalía, and Marc Jacobs, it’s now the American rapper’s turn to have her own perfume bottle. A multiple Grammy Award winner and a key figure in American pop culture, Megan Thee Stallion is joining Coty’s roster of talents; the company has been focusing for several years on collaborations with personalities capable of bringing together an engaged community.

 

The goal is no longer simply to associate a face with a fragrance, but to develop a product designed in collaboration with the artist and true to her creative vision. This strategy allows the group to stand out in an increasingly competitive market. Previewed on July 5 at Ulta Beauty and on Megan Thee Stallion’s official website, this fragrance will be exclusively available in the United States, the United Kingdom, and Canada starting July 11.

 

 

Voir cette publication sur Instagram

 

Une publication partagée par Megan Thee Stallion (@theestallion)

 

Hot Girl Summer Eau de Parfum

 

With its packaging shaped like sculptural flames and its shimmering colors, this bottle has it all. The orange-red hue evokes energy, self-confidence, and sensuality.

 

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Read also > How perfume became a strategic weapon for luxury brands?

 

Featured photo : © Instagram Megan Thee Stallion

Picture of Jade Vieira
Jade Vieira
Jade Vieira, sunny and inspired by the aesthetics of the 1990s and the boldness of John Galliano, has fashion in her blood. With a refreshing writing style, she explores the changes in the industry, the innovations of tomorrow's luxury sector, and the history of iconic pieces and great designers. Behind her camera or with her pen, she captivates and transports those who cross her path.

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