The Luxus + Club in partnership with
EVENT RESERVED FOR PREMIUM SUBSCRIBERS
The phygital conference dedicated to new experiences in luxury
Thursday, October 2, 2025, at the Pavillon Elysée - 10 Avenue des Champs-Élysées, Paris - and broadcast live on our platforms.
Registration closes on 29 September 2025.
— Event —
Let's redefine the relationship between luxury brands and their customers.
On the agenda: an exclusive IFOP x Luxus+ study, presentations by experts and executives, training challenges, and innovations designed to enhance the customer experience.
Let's rethink customer relations in the age of experiential luxury!
LUXperience(S) will bring together luxury and lifestyle professionals in Paris for a morning of discussions focused on a key issue: the exceptional experiences that are redefining luxury. Organised by Club Luxus+ with the support of exceptional partners — IFOP, ISG Luxury Program and Valtech — the event will highlight the major changes taking place in the sector.
Exclusive study: five profiles of luxury customers around the world
Conducted by Sociovision (IFOP group), in partnership with Luxus+, an international study analyzing the expectations of more than 4,500 luxury customers in seven key markets (France, the United States, China, Japan, etc.) will be unveiled exclusively. It identifies five distinct customer profiles, each with very different visions and needs — ranging from the pursuit of pleasure, escape and meaning to attachment to the product and excellence in service. A strategic tool for anticipating behaviour and better targeting the experiences to be offered.
Combining expertise to invent the luxury of tomorrow
Leaders, experts, creatives, entrepreneurs, researchers… Speakers from all walks of life will share their vision and concrete actions for transforming the customer experience. Their testimonials will illustrate the responses to an increasingly demanding audience: personalisation, emotion, consistency, innovation… All these perspectives will fuel your strategic thinking.
— Speakers —
Conference experts
Rémy Oudghiri
Sociologist and Managing Director,
Sociovision (IFOP group).
Rémy Oudghiri, sociologist and CEO of Sociovision (Ifop Group), is an expert in societal change and the luxury sector. For over 20 years, he has been analysing the trends that are transforming contemporary imaginations and the expectations of high-end customers, between the quest for meaning, innovation and sustainability. He helps brands anticipate cultural changes and create value.
Véronique Lepinay
Director of Institutional Communications and International Experience for ISG Luxury Program
Véronique Lepinay is Director of Institutional Communications and International Experience for the ISG Luxury Program, the luxury programme run by the ISG business school. She is committed to these projects focused on knowledge transfer and education, following a career with prestigious luxury brands such as Bulgari (LVMH) and Van Cleef & Arpels (Richemont), where she held positions in communications strategy, marketing and influence in Europe and Asia.
Maud Lagarde
Global Digital Client, Louis Vuitton
Passionate about customer experience and professional expertise in luxury goods, Maud Lagarde is a graduate of the École du Louvre, the Sorbonne and ESSEC Business School. With over 13 years of experience in digital technology, she explores innovation as a lever for transformation, particularly in luxury goods companies where customer expectations are synonymous with emotion, excellence and personalisation.
Tony Pinville
Entrepreneur and AI expert,
PhD in machine learning
Tony Pinville is an entrepreneur and AI expert with 25+ years in technology and a Ph.D. in Machine Learning. Former CEO and co-founder of Heuritech, he helps brands like Louis Vuitton and Nike anticipate fashion trends using AI-driven insights. Passionate about about developing innovative AI-driven solutions, he pushes tech boundaries and teaches AI at top institutions like Sciences Po.
Pascal malotti
Global Retail Strategy Lead, Valtech
Pascal Malotti is Global Retail Strategy Lead at Valtech, an agency specializing in experience through innovation. With over 20 years’ experience in digital technologies and innovation, he helps brands with their retail transformation.
Coming soon
Other speakers to come
— Agenda —
A programme full of inspiring speeches
Understanding changes in luxury in the age of experience.
8:30 a.m.
Coffee reception
9:00 a.m.
Opening speech
9:10 a.m.
Presentation of the exclusive study
IFOP x Luxus+
9:30 a.m.
Round table 1
From experience to brand excellence: how are practices evolving?
10:15 a.m.
Keynote in partnership with ISG Program
10:30 a.m.
Coffee break
10:45 a.m.
Round table 2
The role of technology in orchestrating unified commerce and strengthening customer loyalty.
11:30 a.m.
Keynote: Emotion and customer experience
11:45 a.m.
Fireside chat
12:00 a.m.
Closing ceremony & cocktail lunch
— Partners —
Committed alongside LUXperience(S)
They provide valuable insight into current and future challenges in customer relations in the luxury sector.
Expertise in behaviours and trends
Founded in 1938 by sociologist Jean Stoetzel, Ifop is a pioneer in polling methods and was the first to conduct public opinion surveys in France. Over the years, Ifop has expanded in Europe, the United States and China as a specialist in consumer and citizen knowledge, becoming a multi-expertise group that includes Sociovision, Occurrence, Deep Opinion and Brain Value.
Driven by the conviction that it is people who make the world go round, and inspired by a passion for humanity, a culture of expertise, a commitment to objectivity and a sense of investigation, the Ifop group has set itself the mission of connecting with people and, by deciphering their expectations, attitudes and behaviours, providing its clients with comprehensive support to help them identify the drivers that enable them to create value and chart a course for a positive future.
Training tomorrow's leaders in the luxury industry
The ISG Luxury Programme is the luxury-focused programme offered by the ISG higher education institution, training future luxury industry talent through a comprehensive post-baccalaureate to master’s degree curriculum available in Paris, Geneva, Bordeaux, Lille, Lyon, Nantes and Nice. The school offers a unique immersion in the sector thanks to nine areas of expertise (fashion, hospitality, jewellery, design, etc.) and professional projects. The three-year Bachelor’s degree in Luxury introduces students to the codes and know-how of the major luxury brands, while the specialised MBAs (marketing, events, artistic direction, etc.) allow for advanced specialisation. International courses and experiences allow students to discover luxury in New York, Milan, Shanghai and Seoul. As a member of the IONIS Education Group, ISG combines academic excellence, innovation and international openness to prepare the talents of tomorrow in a constantly evolving sector.
The experience innovation company
By combining business performance and creative excellence, we enable brands to go beyond best practices and truly stay ahead of the curve. Our collective of 6,000 experts, present in 24 countries, designs intelligent and personalised experiences that combine expertise, sectors and cultures.
At the crossroads of data, AI, creativity and technology, we create connections that matter: for brands, for their customers, for the world. We work with some of the most iconic brands — from L’Oréal to LVMH, MAC Cosmetics, Audi, Mandarin Oriental, Lexus and Dolby — to generate value in an ever-accelerating digital world.
— Registration —
Ready to join us?
Sign up now!
Registration closes on 29 September 2025.
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