{"id":89160,"date":"2022-08-19T13:26:21","date_gmt":"2022-08-19T11:26:21","guid":{"rendered":"https:\/\/test2023.luxus-plus.com\/?p=89160"},"modified":"2022-08-19T14:51:38","modified_gmt":"2022-08-19T12:51:38","slug":"metaverse-dfs-group-unveils-its-first-virtual-world-dedicated-to-beauty","status":"publish","type":"post","link":"https:\/\/luxus-plus.com\/en\/metaverse-dfs-group-unveils-its-first-virtual-world-dedicated-to-beauty\/","title":{"rendered":"Metaverse : DFS Group unveils its first virtual world dedicated to beauty "},"content":{"rendered":"

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DFS Group, the Hong Kong-based global leader in selling luxury goods to international travellers, has unveiled its first-ever virtual world called DFS World in conjunction with the launch of its largest annual beauty campaign.<\/h4>\n

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Called ‘Open Up Your Horizons’<\/strong>, the campaign invites customers from around the world to learn about new beauty trends and discover the travel retailer’s wide selection of beauty products, including skincare and fragrances.<\/p>\n

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This is made possible through a combination of in-store activities and a fully interactive, digital luxury ‘playground’<\/em> in the metaverse<\/strong>.<\/p>\n

\u00a0<\/em><\/p>\n

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Voir cette publication sur Instagram<\/div>\n<\/div>\n
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Une publication partag\u00e9e par DFS & T Galleria (@dfsofficial)<\/a><\/p>\n<\/div>\n<\/blockquote>\n