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With more than 150 exhibitors<\/strong> and no less than 4,000 visitors<\/strong> for its 12th<\/sup> edition, the event will bring together brands of finished products and suppliers of ingredients, formulation, packaging, accessories but also devices and digital solutions.<\/p>\n <\/p>\n \u201cThe pandemic has interrupted trade shows, but the beauty industry, more than any other sector, needs a real trade show with face-to-face contacts. The use of the five senses is mandatory to evaluate a beauty product<\/em>\u201d , said Sandra Maguarian<\/strong>, founder and director of the show.<\/p>\n <\/p>\n <\/p>\n Also, the show plans to organize several (and many!) conferences and debates, led by experts in the field of beauty and who will give their insights into the trends of the global market in this sector. In total, eleven conferences\/debates<\/strong> will take place during the 12th edition of the show.<\/p>\n <\/p>\n Nadia Gabriel<\/strong>, co-founder of Trustt and Mon Vanity Id\u00e9al, and Marl\u00e8ne Louapre<\/strong>, Marketing and Communication Manager at Natura Europe, will discuss together on a first question: \u201cEngaging your cosmetic brand community in two countries<\/em>\u201d.<\/p>\n <\/p>\n Engaging your community around your brand?<\/p>\n Nadia Gabriel (Trustt) will interview Marl\u00e8ne Louapre (Natura Europe) on Natura\u2019s experience in France & Germany, on June 17.<\/p>\n \u2754 More info about the conference : https:\/\/t.co\/fhHqTofG7B<\/a><\/p>\n ?Visit #MakeUpinParis<\/a>: https:\/\/t.co\/xhDMjxmIfx<\/a> pic.twitter.com\/r8hf0l0q7K<\/a><\/p>\n \u2014 MakeUp In (@MakeUpInWorld) May 27, 2022<\/a><\/p><\/blockquote>\nThe detailed program of conferences<\/h2>\n
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