{"id":82869,"date":"2022-04-26T11:33:46","date_gmt":"2022-04-26T09:33:46","guid":{"rendered":"https:\/\/test2023.luxus-plus.com\/?p=82869"},"modified":"2022-04-26T11:38:11","modified_gmt":"2022-04-26T09:38:11","slug":"aston-martin-is-going-green","status":"publish","type":"post","link":"https:\/\/luxus-plus.com\/en\/aston-martin-is-going-green\/","title":{"rendered":"Aston Martin is going green"},"content":{"rendered":"<h4>While electric cars are attracting more and more carmakers and drivers, luxury brands are also taking a close interest, such as Aston Martin, which is launching Racing Green.<br \/>\n<!--more--><\/h4>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>Many generalist brands have already taken the plunge and are offering one or more 100% electric models, and the more upmarket manufacturers are also starting to move in slowly. And for good reason, <strong>internal combustion vehicles will be banned from being sold in Europe by 2035, so the pace must be stepped up.<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Aston Martin<\/strong> wants to become a world leader in sustainable luxury cars and has announced its new sustainable development strategy: <strong>Racing Green<\/strong>.<\/p>\n<p>&nbsp;<\/p>\n<p>Launched on<strong> Earth Day<\/strong>, Racing Green formalizes core principles, <strong>aligned with the United Nations Sustainable Development Goals, that set new targets focusing on tackling climate change<\/strong>, creating a better environment and building a stronger, more diverse and inclusive company.<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CcpcW5-o5eV\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">Voir cette publication sur Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/CcpcW5-o5eV\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">Une publication partag\u00e9e par Aston Martin (@astonmartinlagonda)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p>The British luxury carmaker has joined a list of ambitious companies pledging action on climate change by joining the <strong>Science Based Targets<\/strong> (SBTi) initiative <a style=\"border-color: transparent; text-decoration: none; font-weight: normal; color: #333\" href =\"https:\/\/ed-nederland.com\/kamagra-oral-jelly-kopen-online\/\">ed-nederland.com<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p>As part of the commitments announced in Racing Green, <strong>Aston Martin is targeting net zero emissions from its manufacturing facilities by 2030, with a 30 percent reduction in supply chain emissions from 2020.<\/strong> The company has set a goal of achieving zero emissions from its entire supply chain by 2039.<\/p>\n<p>&nbsp;<\/p>\n<p>The automaker also announced that its first plug-in hybrid model, the <strong>Valhalla<\/strong>, will arrive in 2024. It will be 2025 before their first ever 100% electric car arrives. It is expected to replace the <strong>DB11<\/strong>, and will likely take the form of a sports coupe.<\/p>\n<p>&nbsp;<\/p>\n<p>&#8220;<em>Aston Martin is accelerating. We are transforming our business and we believe the time is right to challenge ourselves to make a bigger difference, to become a leading sustainable luxury company in the world.\u00a0While embracing electrification, we believe our sustainability ambitions must go beyond simply producing zero-emission vehicles, and we want to apply sustainability principles across our business, with a company-representative team that proudly produces responsible products with reduced environmental impact and makes a positive contribution to the communities in which we operate.<\/em>&#8221; expressed <strong>Tobias Moers<\/strong>, managing director of Aston Martin Lagonda, in a group statement.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>Read also &gt;\u00a0<a href=\"https:\/\/luxus-plus.com\/en\/aston-martin-unveils-latest-version-of-v12-vantage-before-going-electric\/\">ASTON MARTIN UNVEILS LATEST VERSION OF V12 VANTAGE BEFORE GOING ELECTRIC<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Featured photo : \u00a9 Aston Martin<\/p>\n","protected":false},"excerpt":{"rendered":"<p>While electric cars are attracting more and more carmakers and drivers, luxury brands are also taking a close interest, such as Aston Martin, which is launching Racing Green.<\/p>\n","protected":false},"author":380,"featured_media":82874,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"Parfums de Marly launches a new men&#039;s juice - Luxus Plus","_seopress_titles_desc":"The Haute Parfumerie house created in 2009 by Julien Sprecher is expanding its family of fragrances. And it is giving them a new setting by entrusting the relooking of its boutiques to the designer Hubert de Malherbe.","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"none","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"Science Based Targets,racing green,Aston Martin,luxury vehicule,electric vehicule,electric,climate change,earth day","footnotes":""},"categories":[1965,5874],"tags":[],"class_list":["post-82869","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-csr","category-innovation-en"],"_links":{"self":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts\/82869","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/users\/380"}],"replies":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/comments?post=82869"}],"version-history":[{"count":0,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts\/82869\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/media\/82874"}],"wp:attachment":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/media?parent=82869"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/categories?post=82869"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/tags?post=82869"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}