{"id":73532,"date":"2021-11-18T16:47:16","date_gmt":"2021-11-18T15:47:16","guid":{"rendered":"https:\/\/test2023.luxus-plus.com\/?p=73532"},"modified":"2021-11-18T16:52:27","modified_gmt":"2021-11-18T15:52:27","slug":"prada-outperforms-previous-figures-and-projects-big-goals","status":"publish","type":"post","link":"https:\/\/luxus-plus.com\/en\/prada-outperforms-previous-figures-and-projects-big-goals\/","title":{"rendered":"Prada outperforms previous figures and projects big goals"},"content":{"rendered":"<h4>Prada has just announced its quarterly results: retail sales in the third quarter increased by 18% compared to the same period in 2019. A rebound also compared to the pandemic period of 2020.<\/h4>\n<h4><!--more--><\/h4>\n<p>&nbsp;<\/p>\n<p><strong>Prada&#8217;s retail sales in the third quarter are up 18%<\/strong> from two years ago. This marks an acceleration from the 8% growth rate in the first half of the year. Last year, due to store closures and a lack of tourism, Prada&#8217;s sales dropped to \u20ac2.4 billion.<\/p>\n<p>&nbsp;<\/p>\n<p>On the territory side, it is worth mentioning that <strong>the Italian brand&#8217;s sales in America almost doubled<\/strong>. In the first half of the year, overall sales increased by 8% over 2019, to 1.5 billion euros ($1.7 billion).<\/p>\n<p>&nbsp;<\/p>\n<p>Prada was able to take advantage of the health crisis, with the increased use of online platforms. As a result, profitability has accelerated, with operating margin once again above 2019 levels.<\/p>\n<p>&nbsp;<\/p>\n<p>The good results do not prevent Prada from already counting on the future: <strong>the luxury group aims to increase its revenue to 4.5 billion euros per year<\/strong> in the medium term, which is a growth of 40%. Thus, online sales should reach 15% of total retail sales, and retail density could increase by 30% to 40%. This sales growth target remains to be compared with a turnover of 3.2 billion euros in 2019, and the record turnover of 3.6 billion euros recorded by the group in 2013.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>Read also &gt; <a href=\"https:\/\/luxus-plus.com\/en\/prada-reports-strong-first-half-results\/\">PRADA REPORTS STRONG FIRST HALF RESULTS<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Featured Photo : \u00a9 Getty Images<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Prada has just announced its quarterly results: retail sales in the third quarter increased by 18% compared to the same period in 2019. A rebound also compared to the pandemic period of 2020.<\/p>\n","protected":false},"author":1,"featured_media":73538,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"%%post_title%% %%sep%% %%sitetitle%%","_seopress_titles_desc":"Prada has just announced its quarterly results: retail sales in the third quarter increased by 18% compared to the same period in 2019.","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"none","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"Prada,brand,luxury,italian,2021,2020,2019,results,quarter","footnotes":""},"categories":[24],"tags":[22419],"class_list":["post-73532","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-news-en"],"_links":{"self":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts\/73532","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/comments?post=73532"}],"version-history":[{"count":0,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts\/73532\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/media\/73538"}],"wp:attachment":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/media?parent=73532"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/categories?post=73532"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/tags?post=73532"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}