{"id":71678,"date":"2021-10-27T12:00:54","date_gmt":"2021-10-27T10:00:54","guid":{"rendered":"https:\/\/test2023.luxus-plus.com\/?p=71678"},"modified":"2021-10-28T10:51:57","modified_gmt":"2021-10-28T08:51:57","slug":"running-brand-satisfy-unlocks-2-5m-investment","status":"publish","type":"post","link":"https:\/\/luxus-plus.com\/en\/running-brand-satisfy-unlocks-2-5m-investment\/","title":{"rendered":"Running brand Satisfy unlocks $2.5m investment"},"content":{"rendered":"

The Paris-based luxury running apparel label Satisfy has announced a $2.5 million investment to fund the expansion of its global footprint, particularly in Asia. The terms of the transaction have not yet been disclosed.<\/h4>\n

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The investment is being led in part by the French public investment bank BpiFrance<\/strong>, but other key figures are also involved. These include Ian Roger<\/strong>, former digital director at LVMH<\/strong>, Tony Fadell<\/strong>, former engineer at Apple<\/strong>, and Olivier Cante<\/strong>t, director of the sports equipment retailer Private Sport Shop<\/strong> https:\/\/impotenzastop.it<\/a>.<\/p>\n

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Satisfy<\/strong> said it wanted to use the funding to expand<\/strong> its global footprint<\/strong>, particularly in Asia.<\/p>\n

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Founded in 2015 by Brice Partouche<\/strong>, Satisfy<\/strong> specialises in selling high-quality<\/strong> running apparel, designed in a Paris workshop<\/strong> and produced in Europe and Japan, with prices that can reach over $200 for shorts, and over $100 for shirts. Its marketing focuses on ultra-marathoners<\/strong>, artists<\/strong> and misfits<\/strong>, while basing its identity on a masculine feel-good factor<\/strong> that contrasts with the glossy, professional approach of larger sportswear brands, which focus their communication and identity on sports stars.<\/p>\n

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“We are proud to partner with BPI<\/strong> and other leading investors from the worlds of fashion, sports and technology to continue to innovate<\/strong> and push the boundaries of what running can achieve and who it is for<\/em>,” said Brice Partouche<\/strong> in a statement.<\/p>\n

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Read also > DIOR GOES SPORTY WITH TECHNOGYM<\/a><\/p>\n

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Featured photo : \u00a9 Satisfy<\/p>\n","protected":false},"excerpt":{"rendered":"

The Paris-based luxury running apparel label Satisfy has announced a $2.5 million investment to fund the expansion of its global footprint, particularly in Asia. The terms of the transaction have not yet been disclosed.<\/p>\n","protected":false},"author":1,"featured_media":71725,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"%%post_title%% %%sep%% %%sitetitle%%","_seopress_titles_desc":"Satisfy has announced a $2.5 million investment to fund the expansion of its global footprint, particularly in Asia.","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"none","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"Satisfy,Satisfy Running,Satisfy Bpifrance,Satisfy Investment,Satisfy sportwear,Satisfy sport,Running","footnotes":""},"categories":[1964,24],"tags":[22419],"class_list":["post-71678","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brand-strategy","category-business","tag-news-en"],"_links":{"self":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts\/71678","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/comments?post=71678"}],"version-history":[{"count":0,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts\/71678\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/media\/71725"}],"wp:attachment":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/media?parent=71678"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/categories?post=71678"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/tags?post=71678"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}