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The Berlin-based giant has announced its partnership with Vestiaire Collective<\/b> to integrate a selection of products from leading luxury brands\u2014including clothing, shoes, and bags\u2014into its platform. For the past few days, the portal has been offering a portfolio of some 50 brands to its customers across its 14 European markets.<\/p>\n
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These gems will be available on a dedicated page in many European countries, including <\/b>France, Spain, Germany, Austria, Belgium, the Netherlands, and Italy, among others.<\/p>\n
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On its website, Zalando promises \u201cauthentic luxury\u201d<\/b>, where items selected by Vestiaire Collective undergo meticulous verification based on human expertise and artificial intelligence<\/b>. \u201cFrom the serial number to the stitching, every detail is carefully examined to confirm the authenticity and quality of each item,\u201d Zalando promises.<\/p>\n
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The digital platform and Vestiaire Collective have therefore mobilized the secondhand specialist\u2019s 100 authentication experts and 50 quality control specialists<\/b> to serve the Berlin-based company\u2019s customers. These customers will also enjoy the same platform benefits, such as a 30-day return window. Furthermore, every item will undergo authentication again at a Vestiaire Collective warehouse before being relisted if it is returned by a buyer.<\/p>\n
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This partnership comes as a study by the Circular Fashion Federation and KPMG has shown thatthe secondhand market is booming and will be worth 26 billion euros<\/b> by 2030.<\/p>\n
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\u201cDemand for high-quality secondhand fashion continues to grow, and by adding authenticated luxury to our offering and combining it with Zalando\u2019s unmatched service quality, we want to encourage even more customers to explore secondhand shopping<\/b>,\u201d said Alice Marshall, Head of Secondhand at Zalando, in the company\u2019s press release.<\/p>\n
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In 2025, 62% of items in this category offered by Zalando were sold within seven days of being listed online<\/b>. Additionally, 40% of customers purchasing this type of product would add a new item to their order.<\/p>\n
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\u201cThis partnership opens the door to a new generation of customers who will discover and develop an interest in luxury fashion through secondhand shopping, by meeting them where they already shop,\u201d added Thomas Hezard, Product Director at Vestiaire Collective.<\/p>\n
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