{"id":186853,"date":"2026-01-14T14:57:06","date_gmt":"2026-01-14T13:57:06","guid":{"rendered":"https:\/\/luxus-plus.com\/?p=186853"},"modified":"2026-04-16T11:44:29","modified_gmt":"2026-04-16T09:44:29","slug":"at-the-heart-of-the-swarovski-kristallwelten-boutique-museum-in-vienna","status":"publish","type":"post","link":"https:\/\/luxus-plus.com\/en\/at-the-heart-of-the-swarovski-kristallwelten-boutique-museum-in-vienna\/","title":{"rendered":"[LUXUS MAGAZINE] At the heart of the Swarovski Kristallwelten boutique-museum in Vienna"},"content":{"rendered":"

In the center of Vienna, one address shines like no other. The Swarovski Kristallwelten Store is not just a boutique : it showcases the art of crystal in its most original and prestigious forms.<\/h4>\n

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On the Austrian capital’s most iconic shopping street, there is a place that invariably attracts everyone’s attention. From the fa\u00e7ade, where crystal-encrusted light modules illuminate the street, Swarovski<\/strong> invites passersby to enter a unique universe : Kristallwelten<\/strong>, or the world of crystal in literal translation. The address is not just a point of sale, but an exhibition space for pieces each more astonishing than the last.<\/p>\n

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Here, crystal reigns supreme !<\/h2>\n

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Inside, spread over more than 1,200 m\u00b2 on three levels<\/strong>, you will find an extensive range of jewelry and accessories, as well as decorative objects and the famous figurines<\/strong> that have made the company internationally renowned. The installations are regularly renewed and created by contemporary artists who reinvent crystal in immersive sculptures.<\/p>\n

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Upon entering the store, your gaze is immediately drawn to a unique work of art due to its sheer size : \u201cLake of Wonders<\/strong>.\u201d Spanning three floors, this spectacular installation, designed by Japanese designer Tokujin Yoshioka <\/strong>and created by Swarovski, covers a silver surface area of 88 square meters and is composed of 16,016 miniature mirrors that undulate and vibrate with the light, remaining in perpetual motion.<\/p>\n

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\u00a9 Swarovski<\/figcaption><\/figure>\n

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On the floor below, the Timeless<\/strong> space exhibits pieces that are both historical and new, designed in collaboration with designers. Visitors are dazzled by a column composed of thousands of cut crystals<\/strong>, suspended individually by almost invisible threads.<\/p>\n

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Click here to read the full article<\/a> on Luxus Magazine.<\/p>\n

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Featured photo : \u00a9 Anthony Conan<\/p>\n","protected":false},"excerpt":{"rendered":"

In the center of Vienna, one address shines like no other. The Swarovski Kristallwelten Store is not just a boutique : it showcases the art of crystal in its most original and prestigious forms.<\/p>\n","protected":false},"author":256,"featured_media":186852,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"%%post_title%% %%sep%% %%sitetitle%%","_seopress_titles_desc":"The Swarovski Kristallwelten Store is not just a boutique : it showcases the art of crystal in its most original and prestigious forms.","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"none","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"both","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"","footnotes":""},"categories":[22488],"tags":[24044,25503,23414,24881,24191,23008,25502,23952,25501],"class_list":["post-186853","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle-en","tag-austria","tag-crystal","tag-europe-en","tag-expositions-en","tag-luxus-plus-mag-en-2","tag-retail-en","tag-store","tag-swarovski-en","tag-vienna"],"_links":{"self":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts\/186853","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/users\/256"}],"replies":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/comments?post=186853"}],"version-history":[{"count":1,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts\/186853\/revisions"}],"predecessor-version":[{"id":194408,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts\/186853\/revisions\/194408"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/media\/186852"}],"wp:attachment":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/media?parent=186853"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/categories?post=186853"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/tags?post=186853"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}