{"id":174157,"date":"2026-02-03T12:22:58","date_gmt":"2026-02-03T11:22:58","guid":{"rendered":"https:\/\/luxus-plus.com\/?p=174157"},"modified":"2026-04-16T11:07:06","modified_gmt":"2026-04-16T09:07:06","slug":"luxus-magazine-bertrand-larcher-the-global-ambassador-of-the-breton-crepe","status":"publish","type":"post","link":"https:\/\/luxus-plus.com\/en\/luxus-magazine-bertrand-larcher-the-global-ambassador-of-the-breton-crepe\/","title":{"rendered":"[LUXUS MAGAZINE] Bertrand Larcher, the Global Ambassador of the Breton Cr\u00eape"},"content":{"rendered":"<h4>His name may not ring a bell, but his gastronomic empire surely does: Breizh Caf\u00e9. For three decades, Bertrand Larcher has reigned over the market of modern, flavorful Breton cr\u00eapes.<!--more--><\/h4>\n<p>&nbsp;<\/p>\n<p>Proudly born on a farm near <strong>Foug\u00e8res in Brittany<\/strong>, surrounded by cows, pigs, and fields, <strong>Bertrand Larcher<\/strong> has always been deeply attached to his homeland. <strong>Trained in hospitality at a school in Dinard, he began his career in Geneva before flying to Japan in 1995<\/strong> to introduce buckwheat cr\u00eapes to the Land of the Rising Sun.<\/p>\n<p>&nbsp;<\/p>\n<h2 data-start=\"664\" data-end=\"692\">From Brittany to Japan<\/h2>\n<p>&nbsp;<\/p>\n<p><strong>Settled with his Japanese wife<\/strong>, Bertrand Larcher opened his <strong>first cr\u00eaperie in Tokyo in 1996<\/strong>. After some adjustments and awareness-building, the Japanese quickly fell in love with the restaurant, aptly named La Bretagne. \u201cWe had to be educators to share the Breton art of living,\u201d he explained to Le Nouvel Obs. Far from local cuisine, his concept was clear: <strong>authentic Breton galettes and cr\u00eapes in a gastronomic, contemporary version, paired with cider, and served with refined Japanese-inspired hospitality<\/strong>. The secret of success? Top-quality ingredients imported directly from Brittany.<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CZRaIMJrOjJ\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">Voir cette publication sur Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/CZRaIMJrOjJ\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">Une publication partag\u00e9e par Atelier de la cre\u0302pe (@atelierdelacrepe)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Buoyed by this first triumph, Bertrand Larcher returned to his roots to reintroduce his own version of the galette to the Bretons themselves<\/strong>. In <strong>Cancale<\/strong>, a small fishing port known for relaxation and oysters, he opened<strong> Trivabro in 2002<\/strong>. Yet, he didn\u2019t forget his years in his adopted country and offered <strong>a few Japan-inspired recipes<\/strong>.<\/p>\n<p>&nbsp;<\/p>\n<h2 data-start=\"1634\" data-end=\"1662\">The Breizh Caf\u00e9 Empire<\/h2>\n<p>&nbsp;<\/p>\n<p><strong>Three years later<\/strong>, under a more meaningful name, Bertrand Larcher opened <strong>another restaurant in northern Brittany: Breizh Caf\u00e9<\/strong>. <strong>High-end galettes and an exceptional menu of artisanal cider revolutionized the market<\/strong>, which was mostly used to traditional cr\u00eaperies.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/magazine.luxus-plus.com\/en\/bertrand-larcher-the-global-ambassador-of-the-breton-crepe\/\">Click here to read the full article<\/a> on Luxus Magazine.<\/p>\n<p>&nbsp;<\/p>\n<p>Featured photo : \u00a9 Breizh Caf\u00e9<\/p>\n","protected":false},"excerpt":{"rendered":"<p>His name may not ring a bell, but his gastronomic empire surely does: Breizh Caf\u00e9. For three decades, Bertrand Larcher has reigned over the market of modern, flavorful Breton cr\u00eapes.<\/p>\n","protected":false},"author":674,"featured_media":174155,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"%%post_title%% %%sep%% %%sitetitle%%","_seopress_titles_desc":"His name may not ring a bell, but his gastronomic empire surely does: Breizh Caf\u00e9. 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