{"id":172656,"date":"2025-08-06T07:00:23","date_gmt":"2025-08-06T05:00:23","guid":{"rendered":"https:\/\/luxus-plus.com\/?p=172656"},"modified":"2025-09-23T11:38:05","modified_gmt":"2025-09-23T09:38:05","slug":"bacha-opens-its-first-flagship-in-europe-and-chooses-paris","status":"publish","type":"post","link":"https:\/\/luxus-plus.com\/en\/bacha-opens-its-first-flagship-in-europe-and-chooses-paris\/","title":{"rendered":"Bacha opens its first flagship in Europe and chooses Paris"},"content":{"rendered":"<h4>April 2025, the legendary <b>Bacha Coffee<\/b> coffee house, founded in Marrakech in 1910, opens its first European flagship store in Paris. Spread over three floors and 1,500 square meters, the venue offers a refined sensory experience and celebrates 100% Arabica coffee in one of the capital&#8217;s most iconic locations.<\/h4>\n<p><!--more--><\/p>\n<p>&nbsp;<\/p>\n<h2>A Marrakech-inspired lifestyle<\/h2>\n<p>&nbsp;<\/p>\n<p>At 26 Avenue des Champs-\u00c9lys\u00e9es, Bacha Coffee unveils a spectacular boutique designed as an ode to refinement and tradition. The black and white checkered floors, carved woodwork, deep ochre tones, and geometric latticework evoke the elegance of its historic birthplace, the <b>Dar el Bacha in Marrakech<\/b>.<\/p>\n<p>&nbsp;<\/p>\n<p>Upon entering, coffee masters welcome visitors to a sumptuous boutique offering more than <b>200 100% Arabica coffees from 35 exceptional terroirs<\/b>, from Yemen to Hawaii. Each bean is hand-roasted and available in whole bean, ground, or individual filter bags, accompanied by exclusive accessories dedicated to preparation.<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_172677\" aria-describedby=\"caption-attachment-172677\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-172677 size-large\" title=\"VISUEL NO 4 \u00ae Bacha Coffee\" src=\"https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-4-_-\u00ae-Bacha-Coffee-1024x677.jpg\" alt=\"VISUEL NO 4 \u00ae Bacha Coffee\" width=\"1024\" height=\"677\" srcset=\"https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-4-_-\u00ae-Bacha-Coffee-1024x677.jpg 1024w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-4-_-\u00ae-Bacha-Coffee-300x198.jpg 300w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-4-_-\u00ae-Bacha-Coffee-768x508.jpg 768w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-4-_-\u00ae-Bacha-Coffee-480x317.jpg 480w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-4-_-\u00ae-Bacha-Coffee-750x496.jpg 750w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-172677\" class=\"wp-caption-text\">More than 200 varieties of coffee \u00a9 Bacha Coffee<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<h2>An experience to take away&#8230; or enjoy on the spot<\/h2>\n<p>&nbsp;<\/p>\n<p>On the ground floor, the <b>takeaway counter<\/b> allows you to prolong the taste experience on the legendary avenue. Each coffee is prepared to order, hot or iced, accompanied by vanilla whipped cream, a stick of raw sugar, and a reusable glass straw. Sweet and savory croissants, made daily by the Maison&#8217;s chefs, enhance this gourmet moment.<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_172669\" aria-describedby=\"caption-attachment-172669\" style=\"width: 2560px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-172669 size-full\" title=\"VISUEL NO 6 \u00a9 Bacha Coffee\" src=\"https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-6-_-\u00a9-Bacha-Coffee-scaled.jpg\" alt=\"VISUEL NO 6 \u00a9 Bacha Coffee\" width=\"2560\" height=\"1707\" srcset=\"https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-6-_-\u00a9-Bacha-Coffee-scaled.jpg 2560w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-6-_-\u00a9-Bacha-Coffee-300x200.jpg 300w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-6-_-\u00a9-Bacha-Coffee-1024x683.jpg 1024w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-6-_-\u00a9-Bacha-Coffee-768x512.jpg 768w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-6-_-\u00a9-Bacha-Coffee-1536x1024.jpg 1536w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-6-_-\u00a9-Bacha-Coffee-2048x1365.jpg 2048w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-6-_-\u00a9-Bacha-Coffee-720x480.jpg 720w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-6-_-\u00a9-Bacha-Coffee-480x320.jpg 480w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-6-_-\u00a9-Bacha-Coffee-750x500.jpg 750w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><figcaption id=\"caption-attachment-172669\" class=\"wp-caption-text\">Take-away coffee at Bacha Coffee \u00a9 Bacha Coffee<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>For those who prefer to linger, a <b>coffee lounge<\/b> with 100 seats spread over two floors welcomes coffee lovers in five distinct, cozy and elegant spaces. On the menu: traditional dishes subtly enhanced with hints of coffee, a selection of homemade pastries and the unmissable ritual of \u201c<b>Afternoon Coffee<\/b>.\u201d All orchestrated by coffee masters who prepare each drink in sumptuous golden swan-neck coffee pots using slow extraction methods.<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_172673\" aria-describedby=\"caption-attachment-172673\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-172673 size-large\" title=\"VISUEL NO 5 \u00ae Bacha Coffee\" src=\"https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-5_-\u00ae-Bacha-Coffee-1024x681.jpg\" alt=\"VISUEL NO 5 \u00ae Bacha Coffee\" width=\"1024\" height=\"681\" srcset=\"https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-5_-\u00ae-Bacha-Coffee-1024x681.jpg 1024w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-5_-\u00ae-Bacha-Coffee-300x200.jpg 300w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-5_-\u00ae-Bacha-Coffee-768x511.jpg 768w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-5_-\u00ae-Bacha-Coffee-480x319.jpg 480w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-5_-\u00ae-Bacha-Coffee-750x499.jpg 750w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-172673\" class=\"wp-caption-text\">The coffee lounge upstairs \u00a9 Bacha Coffee<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<h2>A brand expanding internationally<\/h2>\n<p>&nbsp;<\/p>\n<p>This Parisian address marks a new stage in Bacha Coffee&#8217;s global strategy. After Marrakech, Singapore, Doha, and Seoul, the brand now has <b>31 establishments<\/b> in <b>12 major cities<\/b>. Present in more than 60 countries through its boutiques and e-shop, the company aims to establish itself in all major capitals by 2030.<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_172671\" aria-describedby=\"caption-attachment-172671\" style=\"width: 2560px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-172671 size-full\" title=\"VISUEL NO 7 \u00a9 Bacha Coffee\" src=\"https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-7-_-\u00a9-Bacha-Coffee-scaled.jpg\" alt=\"VISUEL NO 7 \u00a9 Bacha Coffee\" width=\"2560\" height=\"2560\" srcset=\"https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-7-_-\u00a9-Bacha-Coffee-scaled.jpg 2560w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-7-_-\u00a9-Bacha-Coffee-300x300.jpg 300w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-7-_-\u00a9-Bacha-Coffee-1024x1024.jpg 1024w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-7-_-\u00a9-Bacha-Coffee-150x150.jpg 150w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-7-_-\u00a9-Bacha-Coffee-768x768.jpg 768w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-7-_-\u00a9-Bacha-Coffee-1536x1536.jpg 1536w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-7-_-\u00a9-Bacha-Coffee-2048x2048.jpg 2048w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-7-_-\u00a9-Bacha-Coffee-700x700.jpg 700w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-7-_-\u00a9-Bacha-Coffee-480x480.jpg 480w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-7-_-\u00a9-Bacha-Coffee-750x750.jpg 750w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2025\/07\/VISUEL-NO-7-_-\u00a9-Bacha-Coffee-100x100.jpg 100w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><figcaption id=\"caption-attachment-172671\" class=\"wp-caption-text\">Delicious variety of croissants \u00a9 Bacha Coffee<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>\u201cEurope is a cornerstone of our expansion. Paris embodies both our heritage and our contemporary vision of coffee,\u201d explains <b>Taha Bouqdib<\/b>, CEO of Bacha Coffee. His strategic partner <b>Maranda Barnes<\/b> adds: &#8220;This boutique is much more than a point of sale: it is an invitation to travel and discover expertise that has been passed down for over a century. With this exceptional location, Bacha Coffee is making a remarkable entry onto the Parisian luxury and lifestyle scene. Part boutique, part tasting room, part nomadic counter, and part artistic showcase, this flagship store on the Champs-\u00c9lys\u00e9es embodies the perfect alliance between Moroccan tradition, French elegance, and international ambition. An invitation to rediscover coffee as an exceptional moment, with every cup.<\/p>\n<p>&nbsp;<\/p>\n<p>Read also&gt; <a href=\"https:\/\/luxus-plus.com\/luxus-magazine-interview-taha-bouqdib-larchitecte-du-gout-a-la-tete-de-la-renaissance-de-bacha-coffee\/\">[Luxus Magazine] INTERVIEW \u2013 Taha Bouqdib, the architect of taste leading the revival of Bacha Coffee<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Featured photo: Bacha Coffee in Paris \u00a9 Bacha Coffee<\/p>\n","protected":false},"excerpt":{"rendered":"<p>April 2025, the legendary Bacha Coffee coffee house, founded in Marrakech in 1910, opens its first European flagship store in Paris. Spread over three floors and 1,500 square meters, the venue offers a refined sensory experience and celebrates 100% Arabica coffee in one of the capital&#8217;s most iconic locations.<\/p>\n","protected":false},"author":1882,"featured_media":172661,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"%%post_title%% %%sep%% %%sitetitle%%","_seopress_titles_desc":"April 2025, the legendary Bacha Coffee coffee house, founded in Marrakech in 1910, opens its first European flagship store in Paris.","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"none","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"both","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"","footnotes":""},"categories":[1772,24713,5868],"tags":[25272,22999,22419,23173,23008],"class_list":["post-172656","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-luxus-en","category-news-en","category-retail","tag-customer-experience","tag-hotel-and-catering","tag-news-en","tag-paris-en","tag-retail-en"],"_links":{"self":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts\/172656","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/users\/1882"}],"replies":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/comments?post=172656"}],"version-history":[{"count":0,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts\/172656\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/media\/172661"}],"wp:attachment":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/media?parent=172656"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/categories?post=172656"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/tags?post=172656"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}