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Not everyone is Herm\u00e8s.<\/p>\n
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Last autumn, the general public and professionals alike were particularly taken aback when the price of Chanel’s 2.55, its best-selling quilted bag<\/strong>, rose once again in an attempt to match Herm\u00e8s’ price tag, topping the $10,000 mark<\/strong>! A staggering increase when you consider that the same model cost $5,800 in 2019.<\/p>\n <\/p>\n Commentators and aspirational customers had not been kind to the product development of the Maison de la rue Cambon, considering that in view of thealmost non-existent innovation<\/strong> of its models, price inflation<\/strong> seemed unjustified<\/strong>.<\/p>\n <\/p>\n Previewed at its Spring-Summer 2025 Haute Couture show<\/strong> on the arm of its new ambassador Dua Lipa, the new Chanel 25 bag<\/strong> seems to be a concrete response from the Maison to expand its customer base: offering a larger capacity model with less conventional leather, thus lowering the bill and increasing its quality\/price ratio with generation Z.<\/strong><\/p>\n <\/p>\n <\/p>\n For its first bag launch in three years<\/strong>, Chanel has opted for continuity and, above all, simplicity<\/strong>. Like its commercially successful 22 bag, the Chanel 25 is both a tribute to Chanel’s iconic 2.55 quilted bag and a reminder of its launch date: 2025.<\/strong><\/p>\n <\/p>\n Like all casual hobo bags<\/strong>, the Chanel 25 is shaped like an unstructured crescent<\/strong>. It features two cargo pockets on each side<\/strong> anda ventral section<\/strong>.<\/p>\n <\/p>\n A bag that has the advantage of holding more than the classic 2.55 and the 22, in the shape of a pouch with a shoulder strap<\/strong>. The heroine of the promotional campaign, pop singer Dua Lipa<\/strong>, confided that the bag’s numerous pockets \u201callow me to slip in everything I like\u201d<\/em>. There’s room for my books, my sunglasses, a notebook or two, and even my crystals.<\/strong><\/em> It’s simply the perfect everyday bag!\u201d.<\/em><\/p>\n <\/span><\/p>\n <\/span><\/p>\n \t\tA utility bag to win back Gen Z<\/h2>\n