{"id":152804,"date":"2024-11-19T12:18:38","date_gmt":"2024-11-19T11:18:38","guid":{"rendered":"https:\/\/luxus-plus.com\/chronicle-luxury-sector-slowdown-continues-in-third-quarter-except-for-prada-and-hermes\/"},"modified":"2024-11-19T12:40:36","modified_gmt":"2024-11-19T11:40:36","slug":"chronicle-luxury-sector-slowdown-continues-in-third-quarter-except-for-prada-and-hermes","status":"publish","type":"post","link":"https:\/\/luxus-plus.com\/en\/chronicle-luxury-sector-slowdown-continues-in-third-quarter-except-for-prada-and-hermes\/","title":{"rendered":"[CHRONICLE] Luxury sector: slowdown continues in third quarter except for Prada and Herm\u00e8s"},"content":{"rendered":"<h4><b>As the quarters go by, the luxury sector continues to face the same challenges.<\/b> <b>First and foremost, a difficult macroeconomic environment that is leading consumers to adopt increasingly demanding behavior, resulting in a deterioration in demand for luxury goods.<\/b> <b>In addition, the sector is also faced with the persistent slowdown of the Chinese market, the main driver of sales in the luxury goods sector.<\/b> <b>In these conditions, most brands are experiencing a decline in sales to a greater or lesser extent.<\/b> <b>Only a handful are managing to hold their own.<\/b><\/h4>\n<p><!--more--><\/p>\n<p>&nbsp;<\/p>\n<p>In the midst of the third-quarter slowdown affecting the major luxury players, only <b><strong>three stocks seem to stand out<\/strong><\/b>: <b><strong>Prada, Herm\u00e8s and Cucinelli<\/strong><\/b>. While Kering has been particularly hard hit, LVMH has not escaped the sector&#8217;s gloom.<\/p>\n<p>&nbsp;<\/p>\n<p>However, glimmers of hope are emerging with the new Chinese government measures.<\/p>\n<p>&nbsp;<\/p>\n<h2><b>Prada and Herm\u00e8s continue to impress with double-digit growth rates<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p>The <b>Prada Group<\/b>, listed in Hong Kong since 2011, has once again reported<b> double-digit quarterly growth (+18%)<\/b>, defying the slowdown in global demand for luxury goods. This makes <b>15 consecutive quarters of growth!<\/b> This exceptional performance is due to the <b>resilience of the Prada brand and the sustained momentum of Miu Miu<\/b>, positioning the Group as a rare exception in the sector.<\/p>\n<p>&nbsp;<\/p>\n<p>Indeed, Miu Miu&#8217;s unique identity, as exemplified by the style of the mini-skirt and underwear lingerie, has increased its desirability and influence in the women&#8217;s fashion industry. Miu Miu, while enjoying continued double-digit growth, remains relatively modest, contributing around 25% of total retail sales.<\/p>\n<p>&nbsp;<\/p>\n<p>Although Prada does not seem totally immune to the economic slowdown in China, <b>the Group confirms its ability to maintain a progressive margin trajectory<\/b>, signalling its confidence in its ability to achieve a margin above its medium-term target (20%) for the third year running.<\/p>\n<p>&nbsp;<\/p>\n<p>For its part, <b>Herm\u00e8s once again did not disappoint<\/b>, with sales growth of <b>over 13%<\/b>. Thanks to a very wealthy and loyal clientele, its business was<b> relatively unaffected by the loss of consumer confidence in China<\/b>. <b>However,<\/b> Herm\u00e8s&#8217;<b>growth<\/b> in the Asia-Pacific region (excluding Japan) <b>decelerated during the summer months<\/b> to 1%, compared with 5.5% in the second quarter. However, this was more than offset in Japan (+22.8% in the third quarter).<\/p>\n<p>&nbsp;<\/p>\n<p>As usual, Herm\u00e8s is not giving an annual target, but the operating margin of 40% could be maintained, despite negative currency impacts.<\/p>\n<p>&nbsp;<\/p>\n<p><b>Cucinelli <\/b>appears to be the third and last luxury brand to do well. The cashmere specialist saw<b> its revenues grow by +12.4% over the first 9 months of the year.<\/b> This dynamic performance was made possible by a desirable quiet luxury offering, price increases and numerous new store openings. <b>Optimistically, the Italian fashion house is even aiming for 10% growth for the full year 2024, which many market players consider to be wishful thinking.<\/b><\/p>\n<p>&nbsp;<\/p>\n<h2><b>Moncler comes down to earth<\/b><\/h2>\n<p><span style=\"font-weight: 400;\"><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><\/span><\/p>\n<p><span style=\"font-weight: 400;\">\t\t<section data-elementor-type=\"section\" data-elementor-id=\"113405\" class=\"elementor elementor-113405 elementor-111955\" data-elementor-post-type=\"elementor_library\">\n\t\t\t<div class=\"elementor-element elementor-element-6ff873b e-flex e-con-boxed e-con e-parent\" data-id=\"6ff873b\" data-element_type=\"container\" data-e-type=\"container\" 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36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Receive the essential luxury business news by email every week<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Exclusive monitoring 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data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a836dab elementor-widget elementor-widget-image\" data-id=\"a836dab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1297\" height=\"206\" src=\"https:\/\/luxus-plus.com\/wp-content\/uploads\/2020\/03\/logoooo.png\" class=\"attachment-full size-full wp-image-26712\" alt=\"\" srcset=\"https:\/\/luxus-plus.com\/wp-content\/uploads\/2020\/03\/logoooo.png 1297w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2020\/03\/logoooo-300x48.png 300w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2020\/03\/logoooo-1024x163.png 1024w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2020\/03\/logoooo-768x122.png 768w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2020\/03\/logoooo-1536x244.png 1536w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2020\/03\/logoooo-2048x326.png 2048w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2020\/03\/logoooo-750x119.png 750w\" sizes=\"(max-width: 1297px) 100vw, 1297px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d67df98 elementor-widget__width-auto elementor-widget elementor-widget-text-editor\" data-id=\"d67df98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Don&#8217;t miss out on the latest luxury business news.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8de6c6 elementor-widget elementor-widget-image\" data-id=\"c8de6c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1280\" height=\"680\" src=\"https:\/\/luxus-plus.com\/wp-content\/uploads\/2023\/08\/luxus-digital-mensuel-avril-2024-no-bg.webp\" class=\"attachment-full size-full wp-image-136619\" alt=\"\" srcset=\"https:\/\/luxus-plus.com\/wp-content\/uploads\/2023\/08\/luxus-digital-mensuel-avril-2024-no-bg.webp 1280w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2023\/08\/luxus-digital-mensuel-avril-2024-no-bg-300x159.webp 300w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2023\/08\/luxus-digital-mensuel-avril-2024-no-bg-1024x544.webp 1024w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2023\/08\/luxus-digital-mensuel-avril-2024-no-bg-768x408.webp 768w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2023\/08\/luxus-digital-mensuel-avril-2024-no-bg-480x255.webp 480w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2023\/08\/luxus-digital-mensuel-avril-2024-no-bg-750x398.webp 750w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><\/span><\/p>\n<p>Read also &gt; Bain study &#8211; Altagamma 2024: luxury goods experience their first slowdown in over 15 years<\/p>\n<p>Featured Photo: Unsplash<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As the quarters go by, the luxury sector continues to face the same challenges. First and foremost, a difficult macroeconomic environment that is leading consumers to adopt increasingly demanding behavior, resulting in a deterioration in demand for luxury goods. In addition, the sector is also faced with the persistent slowdown of the Chinese market, the main driver of sales in the luxury goods sector. In these conditions, most brands are experiencing a decline in sales to a greater or lesser extent. Only a handful are managing to hold their own.<\/p>\n","protected":false},"author":917,"featured_media":152800,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"The third quarter of 2024 for the big names in luxury goods confirms the slowdown in the market, as Antoine Fraysse Soulier (E-toro) reminds us.","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"none","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"both","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"","footnotes":""},"categories":[1964,24,5868],"tags":[24784,23216,23000,23007,22970,23320,23540,23023],"class_list":["post-152804","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brand-strategy","category-business","category-retail","tag-columns","tag-hermes-en","tag-kering-en","tag-khol-en","tag-lvmh-en","tag-moncler-en","tag-prada-en","tag-world"],"_links":{"self":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts\/152804","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/users\/917"}],"replies":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/comments?post=152804"}],"version-history":[{"count":0,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts\/152804\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/media\/152800"}],"wp:attachment":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/media?parent=152804"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/categories?post=152804"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/tags?post=152804"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}