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A major international event for all hard luxury professionals and lovers of fine watchmaking, the Watches and Wonders Geneva<\/strong> trade show opens its doors from April 9 to 15. Six days of exciting discoveries at the frontiers of innovation and craftsmanship.<\/p>\n <\/p>\n As in 2023, the first three days are reserved for professionals, while the weekend and Monday are open to the general public.<\/p>\n <\/p>\n LUXUS PLUS, press partner of the event since 2019 (then under its former name of SIHH), is renewing the experience with the distribution of a fifth issue of The Luxury Journals<\/strong>, which will unveil a watch exclusivity, available as a preview at the Show.<\/p>\n <\/p>\n <\/p>\n Known as a major center of diplomacy and finance, Geneva can also boast of hosting Watches and Wonders, the largest international show dedicated to Haute Horlogerie<\/strong>, since the SIHH name change in 2020 and the demise of Baselworld. In 2023<\/strong>, 43,000 visitors crowded the aisles of Geneva’s Palexpo<\/strong> and nearly 400 million people were reached worldwide (digital, press…).<\/p>\n <\/p>\n The sector is not in crisis, and the number of exhibitors has risen from 48 in 2023 to 54<\/strong> for this 2024 edition, illustrating this perfectly. Artya Watches, Bremont, Eberhard & Co, Gerald Charles, Nomos Glash\u00fctte and Raymond Weil<\/strong> will be exhibiting for the first time<\/strong>. After a conspicuous absence in 2023, H. Moser & Cie will be back<\/strong>.<\/p>\n <\/p>\n Conversely, Charles Zubler and R\u00e9bellion, present last year, will be absent.<\/p>\n <\/p>\n As for the major groups<\/strong>, Swiss jewel Richemont<\/strong> will be presenting its full watchmaking portfolio<\/strong> (Cartier, Vacheron Constantin, A. Lange & S\u00f6hne, IWC Schaffhausen, Roger Dubuis, Piaget, Panerai…). LVMH<\/strong> will be present with three of its brands<\/strong> (Hublot, Tag Heuer and Zenith).<\/p>\n <\/p>\n Swatch Group<\/strong> (Blancpain, Omega, Breguet, Rado, Tissot…) will not be presenting any of its Maisons<\/strong>. Nor has Bvlgari confirmed its presence<\/strong> for this latest edition. Major industry players Audemars Piguet <\/strong>and Breitling<\/strong>, which celebrates its 140th anniversary this year, will also be absent.<\/p>\n <\/p>\n <\/p>\n\n<\/p>\n \t\tSix new entrants and one returnee<\/h2>\n
New off-site festivities<\/h2>\n