{"id":124537,"date":"2023-11-02T19:03:32","date_gmt":"2023-11-02T18:03:32","guid":{"rendered":"https:\/\/luxus-plus.com\/chanel-parfums-et-beaute-appoints-nadege-winter-as-its-first-director-of-ideation-and-influential-creative-strategies\/"},"modified":"2023-11-02T19:03:32","modified_gmt":"2023-11-02T18:03:32","slug":"chanel-parfums-et-beaute-appoints-nadege-winter-as-its-first-director-of-ideation-and-influential-creative-strategies","status":"publish","type":"post","link":"https:\/\/luxus-plus.com\/en\/chanel-parfums-et-beaute-appoints-nadege-winter-as-its-first-director-of-ideation-and-influential-creative-strategies\/","title":{"rendered":"Chanel Parfums et Beaut\u00e9 appoints Nad\u00e8ge Winter as its first director of ideation and influential creative strategies"},"content":{"rendered":"

Chanel Parfums et Beaut\u00e9 has created a new unit dedicated to ideation and creative influence strategies, headed by Nad\u00e8ge Winter. This new generation expert has an atypical, cross-disciplinary background, including fifteen years’ experience as an independent consultant.<\/h4>\n

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Last September, Chanel Parfums et Beaut\u00e9 inaugurated its first “ideation (creative process for developing new ideas, ed. note) and creative influence strategies” center.<\/p>\n

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This will aim to identify, anticipate, consolidate and elaborate new beauty trends, this by “infiltrating new tribes and generating new conversations”, as the official press release states.<\/p>\n

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These duties also include creating, leading and organizing “a council of influence” with internal and external partners.<\/p>\n

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A cross-disciplinary background<\/h2>\n

Nad\u00e8ge Winter<\/strong> has been appointed to head up the department. She has a wealth of experience in communications consultancy<\/strong>, acquired in sectors as diverse as the music industry, culture, fashion distribution and publishing.<\/strong><\/p>\n

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Nad\u00e8ge Winter will be working with the Chanel Brand Influence and Engagement team, the Art Department, the corporate teams and the various regions.<\/p>\n

If Chanel Parfums et Beaut\u00e9 chose a newcomer to the world of beauty<\/strong>, it’s because she’s also enjoyed an unparalleled non-linear career.<\/strong><\/p>\n\n<\/p>\n

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