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Enjoy! The motto of the next edition of the B-to-B Parisian trade show, Maison&Objet, organized by SAFI, a subsidiary of Ateliers d’Art de France and RX France, which runs from September 7 to 11, is sure to entice the decoration, design and lifestyle professionals to whom it is addressed.<\/p>\n
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The 750 new exhibitors<\/strong> should, in any case, do their utmost to fit in with the underlying trend detected by the organizer thanks to the Peclers agency.<\/p>\n <\/p>\n “Taste the pleasures of interiors conducive to well-being, boost your endorphins with design, rediscover a taste for celebration and fantasy…” announces the Show.<\/p>\n <\/p>\n We’ve reached such a paroxysm of the anxiety-inducing context that today we’re almost at a tipping point,” analyzes Patricia Beausoleil, director of the Foresight and Environment and Design sectors at Peclers Paris.<\/strong> We’re trying to be hyper-reasonable and we realize that, in the end, we’re all made up of contradictions. We need to go into these more reserved, exclusive, individual, almost egotistical territories to preserve a form of well-being. We need to rediscover forms of optimism.”<\/p>\n <\/p>\n It’s against this backdrop of hedonistic research that Maison&Objet is inaugurating two new areas for this edition: an entire exhibition zone dedicated to well-being in the home, called Well-Being and Beauty<\/strong>, set up in Hall 5A, and another, called L’ Hospitality Lab, dedicated to hospitality, in Hall 6.<\/p>\n <\/p>\n <\/p>\n At Well-Being and Beauty<\/strong>, the idea was to “make room for brands that help you feel good<\/strong>, boost your energy and explore the new territories of pleasure”. Among them, it’s possible to discover a selection of products for the home (home fragrances, healthy cleaning products, etc.)<\/strong> as well as for the person (cosmetics and skincare products, fitness accessories<\/strong>, using gentle techniques (aromatherapy, light therapy, music therapy, etc.), detox and relaxation ingredients, and even…sex toys!<\/strong>)<\/p>\n <\/p>\n Among the exhibitors will be Le Jardin Retrouv\u00e9<\/strong>, offering mood-enhancing candles and fragrance diffusers, and Equilibre CBD, hemp extract-based products<\/strong> to stimulate energy, reduce stress and promote sleep.<\/p>\n <\/p>\n To help you find your way around, the forward-looking agency Fashion Snoops<\/strong>, also in Hall 5A, has designed a prospective and experiential space, “The Well-Being Experience”<\/strong>, to “immerse yourself in a multi-dimensional bubble of softness and positive energy”. On the menu: a selection of new products and discovery workshops.<\/p>\n <\/p>\n <\/p>\n For its part, the Hospitality Lab<\/strong>, designed for professionals in the hotel and catering industry (CHR)<\/strong>, offers the chance to discover “inspiring settings<\/strong>, at the cutting edge of aesthetics and functionality, while deciphering new trends in the hotel industry”.<\/p>\n\n<\/p>\n \t\tWell-Being and Beauty<\/h2>\n
Hospitality Lab<\/h2>\n