{"id":120005,"date":"2023-08-31T15:51:50","date_gmt":"2023-08-31T13:51:50","guid":{"rendered":"https:\/\/test2023.luxus-plus.com\/four-potential-buyers-for-la-bouche-rouge\/"},"modified":"2023-09-11T15:46:11","modified_gmt":"2023-09-11T13:46:11","slug":"four-potential-buyers-for-la-bouche-rouge","status":"publish","type":"post","link":"https:\/\/luxus-plus.com\/en\/four-potential-buyers-for-la-bouche-rouge\/","title":{"rendered":"Four potential buyers for La Bouche Rouge <img class=paid src=\/paid.png>"},"content":{"rendered":"<h4>The disruptive, eco-responsible cosmetics start-up filed for bankruptcy at the end of July. Four bidders have expressed interest in taking over the brand, which seemed to be on the up and up since it was founded by an ex-L&#8217;Or\u00e9al man&#8230;<\/h4>\n<p><!--more--><\/p>\n<p>&nbsp;<\/p>\n<p><strong>La Bouche Rouge<\/strong> was placed in receivership by <strong>the Paris Commercial Court in the middle of the summer<\/strong>, on July 25.<\/p>\n<p>&nbsp;<\/p>\n<p>According to the court-appointed administrator, <strong>Sandra Beladjine (BCM)<\/strong>, given the <strong>&#8220;critical&#8221; financial situation<\/strong>, <strong>a continuation plan<\/strong> was ruled out in favor of a plan to sell off the French make-up brand founded in 2017.<\/p>\n<p>&nbsp;<\/p>\n<p>An invitation to tender was immediately launched. Candidates had until August 30 to submit a preliminary offer.<\/p>\n<p>&nbsp;<\/p>\n<h2>Three bids and one expression of interest<\/h2>\n<p>&nbsp;<\/p>\n<p><strong>Three foreign players and one French player<\/strong> have submitted <strong>three bids and one expression of interest<\/strong>. They now have until the end of September to finalize their bids.<\/p>\n<p>&nbsp;<\/p>\n<br \/>\n<br \/>\n\t\t<section data-elementor-type=\"section\" data-elementor-id=\"113401\" class=\"elementor elementor-113401 elementor-101048\" data-elementor-post-type=\"elementor_library\">\n\t\t\t<div class=\"elementor-element elementor-element-6ff873b e-flex e-con-boxed e-con e-parent\" data-id=\"6ff873b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c7d49f1 e-con-full e-flex e-con e-child\" data-id=\"c7d49f1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7c73fc5 elementor-widget elementor-widget-spacer\" data-id=\"7c73fc5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div 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size-full wp-image-26712\" alt=\"\" srcset=\"https:\/\/luxus-plus.com\/wp-content\/uploads\/2020\/03\/logoooo.png 1297w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2020\/03\/logoooo-300x48.png 300w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2020\/03\/logoooo-1024x163.png 1024w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2020\/03\/logoooo-768x122.png 768w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2020\/03\/logoooo-1536x244.png 1536w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2020\/03\/logoooo-2048x326.png 2048w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2020\/03\/logoooo-750x119.png 750w\" sizes=\"(max-width: 1297px) 100vw, 1297px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-470d562 elementor-widget__width-auto elementor-widget elementor-widget-text-editor\" data-id=\"470d562\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Become an active member of the community of luxury leaders.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7cccfb5 elementor-widget elementor-widget-image\" data-id=\"7cccfb5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1280\" height=\"680\" src=\"https:\/\/luxus-plus.com\/wp-content\/uploads\/2024\/04\/luxus-abonnement-papier.webp\" class=\"attachment-full size-full wp-image-137641\" alt=\"\" srcset=\"https:\/\/luxus-plus.com\/wp-content\/uploads\/2024\/04\/luxus-abonnement-papier.webp 1280w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2024\/04\/luxus-abonnement-papier-300x159.webp 300w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2024\/04\/luxus-abonnement-papier-1024x544.webp 1024w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2024\/04\/luxus-abonnement-papier-768x408.webp 768w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2024\/04\/luxus-abonnement-papier-480x255.webp 480w, https:\/\/luxus-plus.com\/wp-content\/uploads\/2024\/04\/luxus-abonnement-papier-750x398.webp 750w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<br \/>\n<\/p>\n<p>&nbsp;<\/p>\n<p>Read more &gt; <a href=\"https:\/\/luxus-plus.com\/en\/luxus-mag-brief-history-luxury-lipstick\/\">[LUXUS MAGAZINE] THE LITTLE HISTORY OF LUXURY: LIPSTICK, A WEAPON OF MASSIVE SEDUCTION<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Front cover photo: \u00a9 La Bouche Rouge<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The disruptive, eco-responsible cosmetics start-up filed for bankruptcy at the end of July. Four bidders have expressed interest in taking over the brand, which seemed to be on the up and up since it was founded by an ex-L&#8217;Or\u00e9al man&#8230;<\/p>\n","protected":false},"author":1,"featured_media":120006,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"%%post_title%% %%sep%% %%sitetitle%%","_seopress_titles_desc":"La Bouche Rouge went into receivership this summer. Four buyers have expressed interest.","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","footnotes":""},"categories":[24],"tags":[22517,22996,22419,22930],"class_list":["post-120005","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-france","tag-legal","tag-news-en","tag-perfumes-and-cosmetics"],"_links":{"self":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts\/120005","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/comments?post=120005"}],"version-history":[{"count":0,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/posts\/120005\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/media\/120006"}],"wp:attachment":[{"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/media?parent=120005"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/categories?post=120005"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/luxus-plus.com\/en\/wp-json\/wp\/v2\/tags?post=120005"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}