{"id":118271,"date":"2023-06-20T05:47:22","date_gmt":"2023-06-20T03:47:22","guid":{"rendered":"https:\/\/test2023.luxus-plus.com\/valentino-goes-virtual-with-farfetch\/"},"modified":"2023-08-26T00:36:49","modified_gmt":"2023-08-25T22:36:49","slug":"valentino-goes-virtual-with-farfetch","status":"publish","type":"post","link":"https:\/\/luxus-plus.com\/en\/valentino-goes-virtual-with-farfetch\/","title":{"rendered":"Valentino goes virtual with Farfetch "},"content":{"rendered":"

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Valentino is the first luxury House to test the extremely sophisticated second-generation virtual fitting application developed by Wanna, a subsidiary of the Farfetch platform.<\/h4>\n

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When you buy a garment online, it’s hard to imagine whether it’s going to fit. And the verdict upon receipt is not always up to scratch.<\/p>\n

lees verder<\/a><\/p>\n

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But in luxury ready-to-wear, it’s even more crucial to avoid associating your name with a disappointing experience<\/strong>.<\/p>\n

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That’s why Valentino was the first luxury fashion house<\/strong> to launch a pilot virtual fitting experience with the VTO (Virtual Try-On) demonstration application, also known as Wanna Wear, from the company Wanna. An augmented reality (AR) technology company owned by the Farfetch platform<\/strong>.<\/p>\n

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Immersive, interactive experience<\/h2>\n

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“VTO offers a digital experience that allows customers to visualize a personalized fitting of clothes, helping to overcome the limitations of online shopping” with “a more immersive and interactive experience<\/strong><\/em>“, explains Wanna. “Thanks to this tool, users can try on different styles and colors, to make their choice with complete confidence, according to their preferences and style<\/em>.”<\/p>\n

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