Rihanna will launch its luxury brand with LVMH, Virgil Abloh unveils a collection of jewellery, the other news of the day

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Rihanna will launch its luxury brand with LVMH, Virgil Abloh unveils a collection of jewellery, the other news of the day.

Press review

Rihanna will launch its luxury brand with LVMH

picture: Rihanna

According to revelations from WWD (Women’s Wear Daily), Rihanna seems interested in the world of luxury. According to several sources, a new house is being created by LVMH group with the worldwide known singer. The leader of the luxury industry would therefore want to work with the girl from Barbados, which already owns the sportswear brand Fenty, to create a clothing brand.

The brand, which includes ready-to-wear, leather goods and accessories, could be launched this year along with the ninth Rihanna album, according to WWD.

If this project materializes and the clothes come out, Bernard Arnault would launch the first brand since Christian Lacroix in 1987! In addition, always melons these sources several heads of Louis Vuitton and Celine will surely participate in this project.

For the moment, the French luxury group has not confirmed this information. He refused to comment on this news while the Men’s Fashion Week is in full swing in Paris.

 

Virgil Abloh unveils a jewellery collection

photo: Virgil Abloh

 

American fashion designer Virgil Abloh will unveil a jewelry collection on January 17 in a Parisian ephemeral boutique at Hôtel Costes.

At the head of the Off-White brand, Virgil Abloh is also the artistic director of men’s fashion at Louis Vuitton.

A photo published on the creator’s Instagram account gives a foretaste of this collection on the theme of the confrontation between luxury and popularity: it shows a box of paper clips on which is written “Virgil Abloh recycled XXL paper clips“.

This first range of jewellery under his name will be presented at the same time as a selection of leather goods and shoes in the “Floral Shop” pop-up which will open on 17 January at the Hôtel Costes, rue Saint-Honoré, in the 1st arrondissement of Paris, throughout Fashion Week.

New Gucci campaign in honour of the Year of the Pig

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The editorial team
The editorial team
Thanks to its extensive knowledge of these sectors, the Luxus + editorial team deciphers for its readers the main economic and technological stakes in fashion, watchmaking, jewelry, gastronomy, perfumes and cosmetics, hotels, and prestigious real estate.

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