“Playground” exhibition in Bordeaux: Sneakers are in the spotlight

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Museum of Decorative Arts and Design of Bordeaux is honouring sneakers with a unique exhibition. An event inaugurated on June 20th, which is dedicated to a shoe that has become an essential accessory for luxury and fashion.

 

The Playground exhibition opened its doors on 20 June and will run until 10 January 2021. Good news! Admission to the exhibition is free until August 31, 2020…Save the date!

 

© GROUNDS |Laboratoire sportif

 

This exhibition explores the many facets of the sneaker, from the “breakers of the Big Apple” to the high-tech advances of today’s sneakers, through 600 exceptional archival pieces, including 450 pairs of sneakers.

 

It would have taken 80 different lenders, including private collectors in Europe and the United States.

 

Among them, Tex Lacroix, one of the first to have popularized the Nike Air Force 1 sneaker in France.

 

Between photographs, collectors’ testimonies, enthusiasts, archival documents, this is the flagship event in the history of sneakers.

 

The goal is to highlight the designers behind the historical models that have marked entire generations.

 

Among them are Jacques Chassaing, designer at Adidas since the early 1980s, Tinker Hatfield, creator of the Nike Air Max 1 and the mythical Air Mag from the cult film “Back to the Future“, Alexander Taylor, industrial designer, or Pierre Demoux, author of The Basketball Odyssey (La Tengo, 2019).

 

The exhibition catalogue will be available in September, containing information and anecdotes, interviews with engineers, collectors, expert journalists, recognized trend-setters and sneaker specialists.

 

We are exhibiting pairs that are extremely expensive, very expensive to insure, I hadn’t anticipated this at all. The sneaker was for me the democratic object par excellence, but in reality, it is also, paradoxically, a very luxurious accessory. The object has two speeds: you can go from pain au chocolat to gold bullion very quickly,” says the museum’s director, Constance Rubini.

 

Around forty iconic pairs will be present: Adidas’ Stan Smith designed by Robert Haillet, the Nike Air Max designed by Tinder Hatfield, a pair of 1930s Converse and Vans’ first Slip-on model. Some of the pairs on display are worth several hundred thousand euros.

 

Indeed, on May 17, a pair of Air Jordan 1 worn by Michael Jordan during a match was sold for $560,000 or 498,000 euros by the house of Sotheby’s. The current record.

 

An exhibition not to be missed!

 

More information on madd-bordeaux.fr

 

Read also > DIOR, KENZO, PRADA… WHEN THE LUXURY HOUSES MULTIPLY THE NUMBER OF SNEAKERS COLLABORATIONS

 

Headline photo: © Martin Sallières / Hypebeast[/vc_column_text][/vc_column][/vc_row]

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Thanks to its extensive knowledge of these sectors, the Luxus + editorial team deciphers for its readers the main economic and technological stakes in fashion, watchmaking, jewelry, gastronomy, perfumes and cosmetics, hotels, and prestigious real estate.

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