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Maison & Objet: French touch and emerging Chinese design in the spotlight

Maison & Objet: French touch and emerging Chinese design in the spotlight

Next edition of Maison&Objet, the international trade fair for furniture and interior design, will start on January 18th at the Paris Nord Villepinte Exhibition Center. And for its first session in 2019, M & O will showcase French touch, as well as emerging Chinese design.


Since the reorganization of the show in 2017, things are now clearer for visitors: the event is divided into two distinct poles. On the one hand, the object pole, which occupies halls 1 to half of hall 5A. The latter is divided into seven sub-sectors – Cook & Share for the tableware, Home accessories for decorative objects, Home Linen for bed linen, table and bath, etc … – For its part, the House pole, divided into 4 sub-sectors that occupy the rest of the space, that is to say the other half of hall 5A to hall 8.

At this January edition, which traditionally attracts significantly more furniture exhibitors than in September, this new organization should optimize the furniture offer of the show. Including the contemporary furniture, which now has a large dedicated space, the “Today” sector in Hall 6, in addition to a “Unique & Eclectic” sector where there is a furniture and deco offer turned towards the cultures of the world (halls 5A and 6). Also dedicated to contemporary furniture, the “Forever” sector where premium brands and timeless design concepts meet (halls 7 and 8).

A theme and a forum “Excuse my french! “

For this first session of 2019, the Maison & Objet show will have the theme “Excuse My french”. “There is a new curiosity for the French abroad, a kind of fascination (…) in a universe that is becoming standardized, where everything becomes the same, we focus on exceptions and differences,” says Vincent Grégoire, NellyRodi, an international consulting firm in style and innovation, which analyzes consumer habits for Maison & Objet in order to propose an up-to-date theme.

What actually reflects the current trend in contemporary French design, an indefinable attribute that rhymes with natural charm, “effortless chic” or a sense of beauty or good taste, will be unveiled on the Trends Forum. This 250-square-meter space, inspired by the Versailles décor of the Ice Gallery, will present some avant-garde touches to counteract classic or revisited objects. As this forum will show, the “french touch” of today is expressed in particular by the young talented designers, and by a mix of “small houses” – Petite Friture, Mustache, Chance, Sentou … – and of brands – Fermob, Roche-Bobois … – in the furniture as in the object, which reinvent traditional know-how to create products that are both exclusive and innovative, not without sometimes adding a touch of technology before guard, another area where France is also unique.

A creator of the year and contemporary Chinese designers

As a forward-looking actor, with hundreds of international exhibitors, every edition of the M & O show is as much about the state of the art as it is about a unifying impulse. Recently asked for the scenography of the Stars of the “Observer of Design 2019”, Maximum workshop will be present, with its bestseller, the Chair Gravêne (2015-ongoing). For a specialized design in the functional, playful and aesthetic recovery of industrial material falls.

Highlighted by contemporary designers, the “Rising Talent Awards” exhibition in January 2019 will be dedicated to the People’s Republic of China, with six young emerging Chinese designers. Namely Chen Xingyu (Bentu studio), Hongjie Yang, Mario Tsai, Frank Chou, Li Ximi and Chen Furong. As for the “Designer of The Year” award, it will highlight the work of Sebastian Herkner.

This year, the organizers expect a total of 3000 brands, including 600 new exhibitors. The whole spread over 115,000 m² of stands. On the attendance side, nearly 90,000 visitors are announced, 50% of whom are international. In January 2019, M & O Paris will not fail to shine. The next edition of the Paris show of decoration, design and lifestyle will be held from September 6 to 10, 2019.



Date: January 18 – 22, 2019

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Place:Paris Nord Villepinte Exhibition Center

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