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[Luxus+ Magazine] Luxury brands at French Open: a great showcase

[Luxus+ Magazine] Luxury brands at French Open: a great showcase

Sponsors and Roland Garros: a great love letter ! This year’s headliner is the Swiss watchmaker Rolex, premium partner of the tennis tournament that will end on June 13. A look back at the links that between the Grand Slam tournament and luxury brands.

 

The Roland Garros tennis tournament, organized by the French Tennis Federation, is the second Grand Slam tournament. First played in 1928 in the Roland Garros stadium, the event attracts prestigious sponsors every year.

 

For the 2021 edition of the tournament, Roland-Garros has secured the financial support of 20 sponsors, divided into four distinct partnership categories: Official Sponsor, Premium Partner, Official Partner and Official Supplier.

 

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Not surprisingly, BNP Paribas is the official sponsor of the tournament, will get the most visibility during the competition.

 

 

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Read the full article on magazine.luxus-plus.com

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