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Interparfums acquires 25% of the Origines-Parfums perfumery specialist platform

Interparfums acquires 25% of the Origines-Parfums perfumery specialist platform

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The French perfume house Interparfums has just signed a partnership with the e-commerce company Divabox, owner of the e-commerce site Origines-Parfums. Thanks to this strategic agreement, Interparfums acquires 25% of the multi-brand platform.

 

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With a turnover of 40 million euros in 2019, Origines-Parfums is one of the leading pure beauty players in France.[…]

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