Megha Malagatti (ST DUPONT): “The only thing that is constant is change.”

Of Indian origin and engineer at Cisco for six years in her own country, Megha Malagatti arrived in France at the age of 29 with a dream: working in luxury. She obtained her MBA Luxury at ESSEC Business School and took a position of Director of Marketing at ST Dupont. How did she transition from the rigorous world of computer science to that of French luxury? Here is the story of a human and professional adventure from India to Paris.

Interview by Claire Domergue

How did you become the youngest executive of a company like ST Dupont?

I think it goes back to a child’s passion. During my youth, I dreamed of working in the fashion industry. I have always wanted to give the best of myself. So I took my chance and I came to Paris although I did not speak French. But I was told when I arrived that it’s not the country that has to adapt to me but me who had to adapt to the country. And that’s what I did.

What is your role as Marketing Director of ST Dupont?

ST Dupont is a family business, which does not have the means of LVMH or Kering. We must be innovative. As I manage two aspects of the company, the product and the communication, I seek to create collaborations with artists, with the cinema, with other brands but also with technological innovations. In this, my engineering training helped me a lot. […]

 

FIND THE FULL ARTICLE BY ORDERING THE MARKETING AND RETAIL ISSUE

YOU CAN ALSO CHECK THIS ITEM BY SUSCRIBING TO THE LUXURY JOURNALS

Previous ArticleNext Article